Revamped the organic social marketing strategy for a Dublin-based small business, leading to a 143% increase in follower count and 198% increase in engagement in 3 months. Later built out a digital inventory management solution and website from scratch.
Built a net-new TikTok account and revamped Instagram strategy, increasing reach by over 10,000%. Launched the viral “Antiques Expert” series, grew followers by 78%, and generated 668K+ views in 90 days. Successfully maintained audience momentum through business closure and transition to new art gallery venture.
Honest to Goodness Cafe
Honest to Goodness is a popular café in Dublin known for its fresh, vibrant menu. We built their Instagram presence from the ground up, growing their following by over 400% and helping them reach 128K+ accounts monthly. We also launched their TikTok from scratch, generating thousands of followers and 14.7K+ likes through organic, high-performing short-form content.
Launched paid ads campaigns and expanded organic social reach through Pinterest. Implemented SEO best practices on Jennifer Watty’s website and increased organic search traffic by 100% in 3 months.
Built out a paid social ads strategy for a New Jersey-based Medical Aesthetics office and successfully decreased cost per conversion by 32%. Brainstormed ideas for organic social content creation and expanded the website to implement SEO best practices.
Created, managed, and scaled Datadog’s Meta ads strategy. Grew cumulative annual Meta ads budgets from $2.4M to $7.5M+ in 2 years and regularly conceptualized new, successful ad creative concepts.
