Honest to Goodness
Honest to Goodness is a beloved Dublin café known for its vibrant, fresh menu and loyal customer base. We partnered with them to build a social media presence that matched the energy of their food — growing their audience, expanding their reach, and turning everyday content into a powerful marketing tool.
Timeline
2024 - 2025
Client
Honest to Goodness
Service Focus
Social Media Content Creation
Daily Instagram & Tiktok Management
Short-Form Video Editing for Reels & Tiktok
Organic Social Media Strategy & Execution
Caption Writing & Hashtag Optimization
Location
Dublin, Ireland
Results
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We built their social media presence from the ground up.
Grew their Instagram following from ~800 to over 4,100 in just five months — a 5x increase — and built a new TikTok account from zero to 1,400+ followers with 14.7K likes. -
Our content now reaches over 128,000 people every month — up from under 4,000 when we started.
We consistently reach both followers and new audiences, with nearly 80% of monthly reach coming from non-followers -
We helped turn Instagram into a traffic driver — not just a portfolio.
Clicks to their website from Instagram increased from just 19 per month to over 350 monthly link taps.
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We transformed passive scrolling into real interaction.
Monthly engagements rose from 78 to over 3,800 — a 48x increase — proving the content resonates beyond their existing audience.
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We gave Honest to Goodness a consistent voice and presence online.
Through daily Reels, TikToks, Stories, and strategic posting, we positioned them as a local favorite that consistently shows up in people’s feeds.
Portfolio
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